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When tracking opportunities in the contact management system, you can use opportunity outcomes to categorize the outcome of each opportunity you enter into the system.  This can give you valuable information on your conversion statistics, as well as, how many opportunities you win versus lose, and the reasons for winning and losing them.

Opportunity Outcomes

To add a new outcome, click the  button.

Outcome - Enter a descriptive name for the opportunity to outcome.

Positive Outcome - Yes/No.

Click the Save button.